Our podcast is designed to provide you with top business insights, fresh perspectives from world class guests, and the tools you need to lead better than before. In this episode, Tony Richards interviews Brant Kelsey, Brand Strategist and Founder of Kelsey Advertising & Design, on the importance of strategy for your business website.
Segment 1: Tony Richards discusses news in technology with producer Bill Foster.
01:00 – Welcome to Better Than Before
02:00 – Exponential Leadership Retreat
03:30 – Technology IPO’s for 2019
08:00 – Hacking in the World of Smart Homes
12:00 – Effect of Technology on Tipping Practices
Segment 2: Brant Kelsey explains how your business strategy relates to your website.
18:00 – How to Get Started with a Website
21:00 – Design Last, Strategy First
23:30 – Common Language Keywords
25:00 – Speed as a Core Component
27:00 – Search Engine Optimization
31:00 – Tony’s Lightning Leadership Questions
Segment 3: Leadership Lesson: Taking time for yourself.
35:00 – Benefit of Taking Time for Yourself
37:00 – Eliminate the Unnecessary Tasks
40:00 – Physical Place for Taking Time
43:30 – Four Tips to Taking Time
About the Guest
Preferring to lead rather than follow, and with the inquisitive verve of an explorer on a mission, Brant Kelsey helps clients use technology to build their businesses. For more than 15 years, Brant’s desire to master and exploit the internet and to create measurable marketing campaigns that deliver results has not only attracted talented colleagues and prestigious clients, but it has made Kelsey one of the most respected digital marketing companies in the Southeast.
Better than Before is hosted by Tony Richards and produced by Clear Vision Development Group. Our staff includes William Foster and Whitney Coker. You can subscribe or leave a review for Better than Before on Apple Podcasts, Spotify, Stitcher, and iHeartRadio. If you have a leadership question you would like answered on the show, email us at firstname.lastname@example.org.