Walt Disney is the world’s largest entertainment company with films, merchandise, theme parks and television. Over the past two years, speculation has been running wild about what Disney would do about the continuous shrinking subscription audience of ESPN. The rise of streaming content services such as Netflix and Amazon has led to a change in how people consume content. More and more people are doing away with their cable subscriptions and subscribing to these streaming ser
The opportunity of a lifetime is only available within the lifetime of the opportunity. Things in the marketplace are always moving and shifting. This makes it very hard to pick when to zig and when to zag regarding taking advantage of opportunities when you believe they have presented themselves. The marketplace is cluttered with ideas whose time came and went. Some were capitalized upon and some were missed. Some windows were hit and some were missed. If waiting means it wi
Many times leaders just can’t resist the temptation of path of least resistance. They take the easier route. They think “why re-invent the wheel?” They look at a successful company and they think they can copy it’s culture and make it their own. They research and study another organization’s culture rather than doing the hard work to create their own. The most common example of this kind of thinking is when companies try to hire away executives from “hot” companies like Apple
Are you measuring your busy-ness? Busy-ness feels good. It makes you feel like you are getting things done. Running around at a fast pace makes you think you are moving forward. Are you measuring your business? Your business should be producing something of actual and hopefully, high value. What if, instead of spending the day being busy, you actually spent the day being productive producing something of value in your business? #BusinessBuilding #Strategy #SuperiorPerformance
Rapid change in the marketplace can put you in a dilemma. Often, others put you in a dilemma. Sometimes, customers may put you in a dilemma. A dilemma is a situation in which a difficult choice has to be made between two or more alternatives. Possibly, equally undesirable ones. You may be urged to action. Rather pause to anticipate all the possible consequences, work through the risk/reward scenarios. Be pro-active and seize the situation rather than having the situation seiz
Brand building is not simple, but it is powerful. A brand is actually a living, complex organism. Brands must stand for something. They must be built on a foundation and idea that supports the product or service in various ways. In order to properly position a brand, you must reject sameness and conformity. When positioning is planned and executed successfully, it elevates a brand above others in ways in which people can’t help but notice and be attracted to it. And also…affi
Which of these 5 things are keeping you from doing what you really want to do? You don’t know what to do
You don’t know how to do it
You don’t have the authority or resources to do it
You are scared
You don’t have any support Get yourself out of the rut. Each one of this is fixable or curable. What is will take is some courage, diligence and time. If you go to work on your goals, your goals will go to work on you. Step out of your comfort zone and remember that many of the gr
This week I watched the movie with Michael Fassbender as Steve Jobs. I’ve read Walter Isaacson’s biography of his life a couple of times. Without question, Steve Jobs was one of the most successful CEOs in terms of building a company we’ve seen. Was he the best lied? No he wasn’t. Was he the most personable? No he wasn’t. Was he the most focused? Yes he was. This helped fuel his success at Apple. He was certainly a smart, persistent and ambitious individual. One of the things
Be your own boss! Being an entrepreneur these days has become stylish. Many people say the job market is lacking, so why not start your own business? The fact is, many businesses do not make it to 5 years and even fewer get to the 10 year anniversary. My consulting company is celebrating it’s 10th year this year and in this article, I thought I would pass along a few things that might help you if you are thinking about becoming an entrepreneur and starting your own business.
A name that everyone knows across all generations and all over the world is Warren Buffet. Warren realized his annual letter to Berkshire Hathaway shareholders yesterday. I just downloaded the letter for racing this morning. He’s been named one of the top influential people in the world, the single most successful investor of the 20th century, and is worth of 70 billion dollars. Anyone can put together rules for success, but when Warren Buffett does, it seems like a good idea
Some people are entrepreneurs and have a business. Some people are entrepreneurs and have a job. You have a business if: It keeps running without you
It works every day to keep making money for you and without you You have a job if: You have to be there all the time and can’t get away because it won’t work without you
You work every day for it to make money There are millions of people who come up with ideas to have a job they serve every day, but only a few who know how to
Starting a new business is all about survival. You are managing and working month to month for the first three years at least. There are several challenges that are going to present themselves along the way in your start-up new business. Here are five of them: 1. Cash Flow More than one company has closed it’s doors drowning in revenue, unable to pay it’s bills. Managing cash flow means you have to have an acute understanding of how much money you have on a day to day basis t
I grew up in Lola, a small rural farming community in Western Kentucky. The total length of Lola when it was a thriving little community was not hardly even a mile long in any direction. In the sphere of this small town, both of my Grandparents were entrepreneurs in their own businesses. On one side of town, on my Dad’s side of the family, my Grandfather owned & operated a Purina brand feed store. On the opposite side of town, on my Mom’s side of the family, my Grandfather ow
Being an entrepreneur or executive is not easy, especially when it comes to focusing on the important and consistently executing. Here’s a strategy you can use: Make your schedule before you start. Don’t deviate. Don’t let anxiety creep in. Don’t allow setbacks to throw you off track. Don’t check email unless it’s on your schedule. Don’t take a nap. You’ve experienced getting into this rut before. Once you deviate from your schedule the first time, you train your brain that i
Top quality brands are based on the time, work and sweat put into developing them. Side 1: The Brand Promise. This is the focused answer to the customer-based question, “if I engage in a relationship with you, what can I expect?” This answer is the essence of your brand and of your relationship to the customer. Side 2: The Brand Attributes. These are the tangible features that customers experience. It is the essence of how the company delivers the brand promise. Side 3: The B
Do things your future self will thank you for. We have all experienced it. The woulda-coulda-shoulda feeling of thinking how we should have made different choices than we did. Wishing we would have had a different outcome than the one we are experiencing. I should have paid more attention to my health. I could have spent more time with a certain friend.I would have done this differently if I had known more. The fact is, you can pay more attention to your health. I can spend m
Why doesn’t massive, awesome strategy get implemented and executed? Or..for that matter even mediocre to small plans? Because human beings have to execute and implement. You download new updates to computers and smart phones then instantly press a button to implement and execute. People don’t function that way. You are much better off revealing the short-end of your plan, say 90 to 180 days and then the incremental steps to get to that end. This is the way to get increased sa
If the lights in your home come on when you flip the switch, do you really care where the electricity comes from? If the water comes out when you turn the faucet, do you really care where the water comes from? These are questions designed to illustrate how much people care about generic utility brands of products and services. If those providers went away tomorrow and someone else provided the same electricity than before, would you care? A truly great brand makes such a uniq
You are a successful CEO. You know how to lead others to successful outcomes and results. Our research shows that leaders who develop sound behaviors and then turn them into daily habits succeed far more often that those who do not. You, as a successful CEO have developed a disciplined process for analyzing situations and producing successful outcomes. Here are three habits you as a successful CEO now possess: 1. You know when to say no to an opportunity You have a clear visi
It’s always a good idea to ask employees to complete the following set of questions prior to your annual planning sessions: – What do we start doing?
– What should we stop doing?
– What should we keep doing?
– What are we doing too much of?
– What are we not doing enough of? These surveys should be channeled through the supervisor of the department, reviewed, catalogued and passed on to the leaders attending. The employee’s input should be measured and used to help determine